Wealth With Purpose

What love in business looks like

Do you see people the way God does?

All business is people business. Irrespective of your industry and the product you are in the people business. It doesn’t matter if you sell online and never talk to a customer or own a factory producing toys. Whatever you do, there will be people involved, and what a great opportunity this presents.

The business person has a long list of relationships. From Employees to Sales representatives, suppliers, customers, delivery personnel and more. Everyone that you come into contact with will be left with an impression or gut feel about you. Will they find you an inspirational, generous, warm or courteous individual or will they decide that you are difficult, cold, rude or selfish. Sales representatives tend to be better at this than others. They learn how to read people, it becomes instinctive.

We need to become self-aware and see how people see us. Do they like what they see? Do they get a taste of heaven when they meet us or are we dragging Christ’s name through the mud?

“Do nothing out of selfish ambition or vain conceit. Rather in humility value others above yourselves” (Philippians 2:3).

One of the challenges as a businessperson is to look at people the way God does. We often sit in judgment of people without seeking first to understand, who they are, what their upbringing was, what challenges they may be facing in their life. Judging is easy, loving is hard. God looks at people with a great love and a desire for them to know him. So much so that he willingly gave up his only son so that you and I might be forgiven. What makes this all the amazing is that he did this whilst we were still his enemies and living in rebellion to him. Most people you meet in business probably don’t know Jesus, but if you look at them the way God does, and then treat them accordingly, you might change their life forever.

As business owner you are subject to stress, responsibility and regular, if not daily, fire fighting! It is easy in these situations to react with anger and frustration to the stress when things go wrong. That reaction then trickles down and affects those around you (how you speak to those on the phone, how you handle employees, what you say to those who are trying to help you).   We’re all a work in progress on a journey, however we must think very carefully before we respond to problems. Big problems, can in fact be big opportunities.

Sharing the love of Christ does not always have to be achieved verbally. It is just as important, if not more so, to have our actions reveal this truth. Think about the impact you can have on one individual by showing kindness in your day.

Here is a great challenge for each of us:

“In the same way, let your light shine before others, that they may see your good deeds and glorify your Father in heaven”

Matthew 5:16

And sometimes God’s word is just plain confronting:

“They claim to know God, but by their actions they deny him. They are detestable, disobedient and unfit for doing anything good”

Titus 1:16

Sadly over the years, I have seen some Christians behave shamefully in the workforce through their treatment of others. God is obviously very adamant that we should allow our actions to reveal our faith. Our business is our mission field and often our one chance to show godly attributes of kindness, love, patience, courteousness, grace, mercy and honesty.

The Struggle 

Being placed in an uncomfortable, compromising position – It can be difficult to remain strong when difficult situations arise. However, when we respond with love we can open doors for people to ask why? There is something different about you…why do you handle things the way you do?

Stress getting to us – Life has a bad habit of bringing out the worst in us. Shipments fail to turn up on time, deadlines come and go and pressures at work abound. While no one is perfect, demonstrating grace and patience under difficult pressure and circumstances can serve as an example – again, leaving everyone around you wondering why.

Fear of acceptance/rejection of our peers – Whether young or old, it is easy to want to feel accepted by our peers. As humans, it is natural for us to want to feel that we are a part of something bigger than ourselves; in truth, this comes from the need to know and communicate with our Maker. It is easy to lose sight of where this need really stems from and become caught up in what those around us are doing. Remember where your strength comes from. Step up and be the leader and businessman that God wants and is calling you to be. (Ephesians 4:29 & 1 John 4:16)

Building a Foundation

Ultimately, view the relationships you have and the acquaintances you gain as an opportunity. Those relationships are another chance for your business to move beyond profit and have an eternal impact.

Let your employees wonder where you obtain your strength and patience to get through stressful days. Let suppliers wonder why you are always pay on time every time. Let your customers notice and wonder how you always go above and beyond in helping them with their questions and concerns.

A business such as this will stand out.

It will bring glory to God.

P.S. Our goal is to glorify God, but all of the above, is all just plain good for business. People want to do business with those that treat them well. Doing business God’s way will go a long way to building a better business.

My challenge to you…

Do you look at people the way God does? It is not easy, but do you see the good in people or the negative? 

Call to Action

Write – a list of all the key relationships in your business.

Pray – Ask God to help you see people the way he does. Commit to praying regularly for those on your list. Put it in a place where you will see it and be reminded to pray for them.


Enjoyed this article? For more like it, sign up to receive our newsletter.

  • This field is for validation purposes and should be left unchanged.

Leave a Reply

Your email address will not be published. Required fields are marked *